// SHEET B — PROCESS
Idea to launch, mapped out.
Every stage below, with what it takes, how long it runs, and what you get at the end of it.
// FIG. B.1 — SCHEDULE
DAY 1–2
Discovery call
A short call about your idea, what stage it's at, and what it actually needs.
DELIVERABLE:
Scope + quote
DAY 3–4
Strategy & scope
Working out what your idea actually needs first, and locking the plan.
DELIVERABLE:
Sitemap + brief
DAY 5–9
Design & build
Your idea, turned into a working site — drafts shared along the way.
DELIVERABLE:
Draft site
DAY 8–9
Copy pass
Words that explain what you're building, clearly, dropped into the draft.
DELIVERABLE:
Final copy
DAY 10
Review & launch
Launched, checked, and handed over with a plain-English explanation of what does what.
DELIVERABLE:
Live site
ONGOING
Ongoing support
Same point of contact as it grows — ad campaigns reviewed and adjusted as needed.
DELIVERABLE:
Monthly check-in
// FIG. B.2 — WHO HANDLES WHAT
No middlemen, no guessing.
YOU PROVIDE
Logo & brand basics (if you have them)
Photos or product info
Sign-off at each draft stage
Ad account access (for campaigns)
WE HANDLE
Strategy, design, and build
All copywriting
Ad setup, targeting & weekly review
Hosting handoff & launch checklist
// FIG. B.3 — QUESTIONS ON RECORD
Common questions.
Q.1
What if I don't have a logo or brand yet?
That's fine — strategy starts by working out what your idea needs, logo included if there isn't one yet.
Q.2
Do I see drafts, or just the final result?
Drafts, always — you sign off at design, build, and copy stages before anything goes live.
Q.3
What happens after launch?
Same point of contact stays on for ongoing support and monthly ad review — nothing gets handed off to a new team.